Martini Cross-Platform Website

In celebration of their 150th year as the original vermouth, Martini asked us to refresh their website with a complete redesign. 

Responsibilites
Design

Agency
Exposure

Challenge

Martini wanted to update their website to increase awareness of their 150th anniversary. It needed to be centred around the great taste of their products and provide meaningful insights into their legacy.


UI Design

We decided that a simple, clean approach would help with usability and to showcase the luxury aspects of their products.

My role was to design key pages, taking into consideration how this would best be reflected on desktop, tablet and mobile.

I used visual cues from Martini’s branding to tie the designs together and maintain consistency. I also applied a careful use of font and CTA sizes across the different platforms to facilitate usability.

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